Unlock the world's most comprehensive dataset on DTC brands & TikTok Shops

What we'll cover during the call

  1. Align your products with social trends that are not only going viral but that are also driving revenue for brands
  2. Optimize your product assortment and make informed merchandising decisions based on what’s selling now
  3. Spot brands that would be a perfect fit for your customers based on performance metrics, demographic fit, and more
  4. Initiate new partnerships in minutes with the right contact info

“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

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Sara Ittelson
Head of Partnerships

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The Challenge

Outdated data and gut instinct still guide many merchandising decisions, but without real DTC data and TikTok Shop sales numbers, retailers are constantly a step behind consumer demand.

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Charm Fuels Data-Backed Merchandising Decisions

Charm connects trending brands and products to real-time sales data, so you can partner with the right brands, optimize your product assortment, wow your customers, & maximize sales.

 
 

 


Analyze High-Performance Brands to Make Informed Merchandising Decisions

Spot brands that would be a perfect fit for your customers based on performance metrics such as Charm Growth Score, Charm Success Score, social metrics, demographic fit, and more. 

 

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Partner with the Successful Brands Your Customers Already Love

Find and partner with fast-growing, top-selling brands online or on TikTok Shop. Drive sales by offering the brands and products your customers are already buying via DTC websites or TikTok Shop.

Rank brands using Charm’s 100+ scoring metrics including the Charm Growth ScoreTM, Charm Success ScoreTM, Charm Sophistication ScoreTM, category, ad count, tech stack, marketplace, social media metri (10)

 


Match Your Catalog to High-Selling Products to Optimize for Sales

View the categories, brands, and products that are generating the most revenue on TikTok Shop. Partner with top-selling brands to expand your product assortment, sell trending products, & drive sales.

Rank brands using Charm’s 100+ scoring metrics including the Charm Growth ScoreTM, Charm Success ScoreTM, Charm Sophistication ScoreTM, category, ad count, tech stack, marketplace, social media metri (7)



Align Your Products with Social Trends

Access insights into consumer trends on TikTok Shop. See which hashtags are not only trending on the platform but are also driving sales. Understand which creators are driving sales for products.

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Initiate New Partnerships with the Right Contact Information

Use our verified contact information on 1M brands to reach the right contacts within minutes. Form brand partnerships that will take your retail organization to the next level.

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See why clients are saying

"All our revenue comes from Charm"

 

3-Aug-21-2025-06-12-27-1983-PM

Matt Goodman
CEO, Okendo

“The Charm team brings a level of deep data, technology and go-to-market expertise that makes it easy to quickly and effectively utilize Charm data in ways that drive growth across our company.”

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4-Aug-21-2025-06-07-14-0240-PM

Pauric McGorry
Director of Sales Operations, Wayflyer

“Charm has been instrumental in helping our revenue organization be more productive with daily selling activities at every level.”

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5-Aug-21-2025-06-12-36-9704-PM

Dan Albert
Co-Founder, 456 Growth

“If you want to be first in the market, use Charm.io.”

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