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The Direct-to-Consumer (DTC) space is a busy one and it’s easy to get drowned in countless products and brands competing for the same customers.
And yet, at the same time, brands in the DTC sphere have a tremendous amount of control over their customer experience. These brands don’t rely on third-party players like wholesalers and retailers to sell their products and instead take their products right to the consumer’s door. Many coffee brands want in on this DTC experience. One example of a social media star making her way into the DTC space is YouTuber Emma Chamberlain. Chamberlain successfully raised 7 million in Series A funding for her DTC coffee brand, Chamberlain Coffee.
Influencer Marketing Hub reports that there are over 110,000 DTC businesses in the United States alone. With such a growing and populated industry, these top DTC coffee brands set themselves apart by establishing a strong mission and backstory, creative marketing, and innovative products.
Let’s explore ten of the fastest-growing DTC coffee brands using Charm.io’s Growth Score — a multi-dimensional scoring algorithm that is indicative of a brand’s performance over time.
With a mission to ensure you feel amazing every single day, RYZE wants you to drink their mushroom coffee for better focus, lasting energy, and superb immune support. Their coffee contains functional mushrooms and keto-friendly ingredients that help relieve stress and provide calm, but laser sharp focus.1% of profits go to teaching mindfulness in schools through their partnership with Mindfulness First.
Chamberlain Coffee was created by YouTube star Emma Chamberlain. The brand promotes coffee without pretentiousness or extra packaging. They promote high-quality coffee sustainably made with no pesticides and certified organic, small-batch beans roasted the day they’re shipped. Products include coffee bags, single service, matcha, hot chocolate, accessories, and more.
Bringing luxury coffee and espresso machines straight from the cafe and into your kitchen, Nespresso USA has developed a wide range of coffees, machines, and services to tailor to every customer’s preference. Their coffee is brewed from convenient and revolutionary single-use and reusable capsules in pre-apportioned containers with or without added flavorings. All Nespresso coffee is roasted, ground, and encapsulated in three factories in Switzerland (Avenches, Orbe, and Romont).
Redefine the way you energize with Everyday Dose. Founder and Creator Jack Savage created this healthy and tasty alternative to traditional coffee and stimulants by combining functional mushrooms, collagen protein, and nootropics. Everyday Dose is gluten-free, dairy-free, nut-free, non-GMO, paleo, and keto friendly and has no sugar added.
MUD/WTR is a coffee alternative filled with adaptogens and organic herbs, spices, and mushrooms with no-to-low caffeine. Shane Heath, founder and CEO, wanted to help consumers rise in the morning, find balance throughout the day, and be able to rest in the evening. At MUD/WTR, healthy minds start with healthy habits.
Kitty Town Coffee focuses on bringing you more moments that are worth savoring with their medium roasts from fresh South American beans. Their coffee is vegan, sugar-free, gluten-free, and allergen-free and each coffee blend is named after a cat. Every bag sold feeds a homeless kitty for one week through their partnerships with shelters nationwide.
At Bones Coffee Company, coffee isn’t just a drink that wakes you up in the morning; it’s an experience. They are determined consumers have the best experience brewing their pot of coffee by only roasting carefully selected beans in small batches. Their blends are rich, full-bodied, and have an exceptionally smooth taste in every cup.
Seeking quality truth and accountability in coffee, Onyx Coffee Lab creates the most unique coffees in the world. They roast and ship coffees every weekday utilizing solar energy from the roof of their facility. Onyx Coffee Lab also provides the pricing and trade data on their products including what they paid, what it scored, who and where they bought it from, and more so consumers know exactly how their coffee came to be.
GD Prasad started VS Mani & C as a way to recapture the familial warmth and love that enveloped him growing up in Madras. Their products include South Indian filtered coffee, instant coffee, and wholesome snacks.
Life can be complex, but drinking coffee shouldn’t be. Launched in 2019, ZUS Coffee believes everyone deserves to enjoy good coffee no matter what time of day. Their beans are 100% premium grade Arabica, blended with single-origin beans from Indonesia, Ethiopia, & Columbia, and roasted on a medium dark roast by Australian Roasters.
Are you interested in learning more about these coffee brands and other top DTC brands?
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